Recent highlights:
> Helped grow a one-off social campaign into an over $1 million client, and the client is still one of the biggest revenue generators for the agency.
> Spearheaded the creative of a new product campaign that resulted in a hugely successful launch, including conceptualizing a webinar that produced over 5,000 leads.
> Developed a brand awareness campaign for a legacy cleaning product that not only elevated name recognition; it also increased product sales by 60%.
> Crafted a customer-retention program for a health insurance carrier specializing in small businesses. For over three years, our monthly email campaign generated high open and click-through rates, performing at a level that exceeded all expectations and industry standards.
> Worked as the main copywriter on the team that reimagined the marketing approach for a cancer center, helping the hospital grow from two locations to a nationwide network that increased patient enrollment as well as revenue. The partnership thrived for over 10 years.
> Designed communications for a dental implant provider that united over 40 centers under one true brand campaign, elevating their reputation in the eyes of patients and in the minds of the dental community. This resulted in higher consultation and referral numbers for the centers.